While you’re still developing your new product, it’s the perfect time to start thinking about your new product marketing strategy. Launching new products is often an unorganized process, but it doesn’t have to be that way. With our product launch software and resources, you can develop a successful launch plan.
12 New Rules of B2B Product Launch E-Book
New Product Marketing Webinars
Learn how other B2B companies are finding success with LaunchStar® product launch software. Our webinar recordings demonstrate how our new product marketing software has been used and how you can improve your B2B product marketing processes.
Awkward Realities Blog
Follow Dan each week as he challenges today's norms and provides fresh insights on barriers to B2B Innovation.
Take the next step
Ignite your next product launch with LaunchStar product launch software and training. Get a free 1-hour consultation with an AIM expert. We’ll host a private web conference to discuss your goals and needs. Or contact us with specific questions about LaunchStar or B2B product marketing.