B2B Product Launch
Ensure your next B2B product launch is a huge success

New Product Launch Strategy and Process Webinars

Designing a successful product launch strategy is just as important as developing a product that the market needs. LaunchStar® product launch software helps you develop a new product launch strategy by choosing the right communication channels for marketing your new product.

MAPI Webinar: Using LaunchStar Product Launch Software

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In this webinar, you’ll learn how Dow has increased product effectiveness using LaunchStar product launch software. Listen to the webinar recording now. (~ 1 hr, originally recorded on June 6, 2013)

View MAPI Webinar

ISBM Webinar: New Product Launch Strategy Rules

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Learn the new rules for dynamic B2B product launches in this webinar. Listen to the webinar recording now. (~ 1 hr, originally recorded on August 3, 2012)

View ISBM Webinar

Take the next step

Ignite your next product launch with LaunchStar product launch software and training. Get a free 1-hour consultation with an AIM expert. We’ll host a private web conference to discuss your goals and needs. Or contact us with specific questions about LaunchStar or B2B product marketing.

Contact AIM